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Overview

This example demonstrates how a customer, Thirdweb, uses Leap to automate their weekly changelog updates across multiple marketing channels. The workflow automatically processes their changelog entries from the past 7 days and generates:
  • Email newsletters
  • Twitter thread drafts
  • Blog post summaries

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How It Works

The workflow can be triggered either manually or on a scheduled basis every 7 days. Here’s the step-by-step process:
  1. Content Scraping: The workflow visits Thirdweb’s changelog page and scrapes all recent content
  2. Date Detection: Using LLMs, it identifies posts from the last 7 days
  3. Content Processing: For each recent post, it extracts and processes the content
  4. Multi-Channel Distribution: Automatically generates and distributes content to:
    • Email newsletters with feature summaries
    • Twitter thread drafts highlighting key updates
    • Blog post summaries published via Ghost integration

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Key Benefits

  • Time Savings: Automates previously manual content distribution tasks
  • Consistency: Ensures regular communication of product updates
  • Multi-Channel Presence: Maintains active presence across different platforms
  • Scalability: Part of a larger automation strategy (one of 30+ workflows)

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Implementation Details

The workflow uses several key Leap features:
  • Scheduling: Automated runs every 7 days
  • Web Scraping: Extracts changelog content
  • AI Processing: LLM-powered content analysis and generation
  • Multi-Platform Integration: Connects with email, Twitter, and Ghost
This workflow can be customized for different content sources, update frequencies, and distribution channels based on your specific needs.